Origins

I’m drawn to the idea of an art of living much more so than to the compulsive search for life hacks, regimens of self-improvement, or self-optimization schemes. These too often feel like a doubling down on the insistence that we can always do more if only we apply the right technique. They also suggest that the path to happiness involves the discov... See more

The problem you solve for customers is increasingly one they can’t even articulate for themselves . The ones that are easy to understand have already been built and funded over the last 20 years. Building something of true excellence will require a hungrier engagement with the world—and that will have to start with developing superior taste.