This is literally the best explanation I've ever seen on how YouTube's algorithm actually works in 2025 (by the people who built it) https://t.co/F3qteeFC3P

YouTube is less surprising than its peers, especially TikTok. While the latter has an almost telepathic capacity for serving you a wide variety of content it thinks you’ll like, YouTube is instead a platform designed for long-term buy-in. Creators are less likely to go viral on a one-off video on YouTube than they are on TikTok, but they’re more li... See more