On the Internet, We’re Always Famous

Why was that pseudonymous presence on the internet better? Social media platforms have made all of us minor celebrities, and celebrity is an unpleasant thing. Celebrity psychology is fundamentally anxious, burdening us with constant performance, self-consciousness and self-censorship.

Over the past 10 years, a lot of the dynamics have changed surrounding what it means to be known, for better or for worse. Especially this year these dynamics of what we qualify as “knowing” someone has been top of mind for me across both personal and professional contexts.

Our world has turned into one that inflates to a minimum viable aesthetic. W... See more

As the internet evolves, especially for us “very online people,” there’s a deepening sense that we are, together, becoming something beyond the scope of our original intentions. We are rapidly approaching a sum far greater and more mysterious than what we often perceive as its cold, mechanistic parts.

While we conventionally think of ourselves as “u... See more