olivia rafferty on Substack

But whether Substack is good for writers is one question; another is whether a world in which subscription newsletters rival magazines and newspapers is a world that people want.

Newsletters are booming right now: since the pandemic started, the number of readers and ‘active writers’ on Substack have both doubled, and other providers such as Mailchimp have seen similar spikes in users. Newsletter platforms are attracting big names: Rolling Stone’s Matt Taibbi, New York Magazine columnist Andrew Sullivan and Buzzfeed’s Anne ... See more