Not Everything Needs To Scale

It’s hard to have a conversation with anyone in tech without the word “scale” entering the conversation; “Internet scale” is a particularly popular variation of the term. Scale is a concept that is at the root of most venture investing: because software has zero marginal cost – one copy costs just as much as 100, or one million – there are massive ... See more

Most no-code tools can scale but it doesn’t matter. Scaling isn’t the hard part. Traction is. Once you validate demand, I’ll come scale it for you. 💰👀

Scalability is everything with internet scale businesses. An internet scale business is one with audiences around the world and focus on reducing friction. Look at 1. Scale of users (retention), 2. Time spent per day, 3. Supply: quality of tools to onboard advertisers.