The Laws Of Simplicity by John Maeda –

Women can be fierce, strong, unapologetic. The lines are blurring and standing in the middle is a new generation of women who have control to make the lives they want.

Being thoughful is harder to do when everyone seems to expect thinking to come in real time. Yet the people who are routinely thoughtful are the ones who gain and keep respect. They add value instead of noise...and you can be one of them.

Curation is the ultimate method of transforming noise into meaning.

The real problem is that the customer loyalty industry – where brands are encouraged to fund and launch complex loyalty programs and dream up new opportunities to reward customers – is not necessarily adept at creating or encouraging active brand loyalty. Satisfied customers are not the same as loyal customers. Good performing satisfied employees

Millennials didn’t invent the second job, they just branded it. The side hustle offers something worth much more than money: A hedge against feeling stuck and dull and cheated by life. This psychological benefit is the real reason for the Millennial obsession. ...in the best-case scenario, your side hustle can be like a lottery ticket, offering the

Being fickle means capturing ideas without needing to fully understand or analyze them in that same moment.

Aggregating involves sorting ideas based on insights and human motivations, not industries or demographics.

Elegance In Science, argues that elegant proofs or theories have most or all of the following features: they are simple, ingenious, concise and persuasive;