Non consensus and right
samit-kalra.com
Non consensus and right
Why venture capital should be consensus-averse - Credistick
credistick.com
This is contrarian value. When you decide to attack or neglect something in the category that everyone else cares about and in doing so unlock new territory.
Alex M H Smith • No Bullsh*t Strategy
Once you have many people doing something, you have lots of competition and little differentiation. You, generally, never want to be part of a popular trend… So I think trends are often things to avoid. What I prefer over trends is a sense of mission. That you are working on a unique problem that people are not solving elsewhere.