Owing to fashion’s unmatched ability to reflect and influence culture at large, perhaps this industry is well-positioned to move society towards degrowth. It could be the future we choose.

Elsewhere, fashion is betting on the impact of circular business models as a way to decouple revenue streams from production and resource use. According to the Ellen McArthur Foundation, clothing production doubled between 2000 and 2015 while during the same period, utilisation of those clothes decreased by 36%.