Part of the reason I’m drawn to Nintendo Music as a potentially precious product is because, in many ways, it represents the future. Media companies will increasingly have to choose what to own and what to co-pilot. Not every new venture needs to exist as an O&O product, nor does it have to exist within a centralized environment. Licensing out... See more

The next area where I think games have a lot to teach product designers is in onboarding . Many games follow the path of slowly revealing the complexity of a system over time, giving the player just enough to do that they're engaged but not overwhelmed. Often this is a continual process that happens across the entire span of the game. Multiple... See more

As Kevin Kelly says: “Don’t aim to be the best, be the only”.

Nintendo is the best at this. While Xbox & Playstation were killing themselves to make the most cutting edge high graphics systems. Nintendo came out with a goofy,low-fi Wii.

• Half the price


• Simple games that even your mom could play (wii tennis, bowling)


• Simple graphics (cartoon characters

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