Another benefit of NFTs is that they turn digital media into public goods with pseudonymous ownership. A digital media file that’s minted as an NFT can be read by everyone, but owned as a collectible by a single entity. This provides a new monetization channel for digital media without limiting growth by putting content behind a paywall.

there are three important reasons why NFTs offer fundamentally better economics for creators. The first, already alluded to above, is by removing rent-seeking intermediaries. The logic of blockchains is once you purchase an NFT it is yours to fully control, just like when you buy books or sneakers in the real world. There are and will continue to... See more

Traditionally creators have monetized either through displaying ads or renting out access to content behind a paywall. NFTs create an entirely new paradigm where superfans can support an artist directly in return for ownership over a piece of their content. NFTs allow the producers of content to capture a higher percentage of the total willingness... See more

One of the major reasons the NFT trend is so spectacular is because it transforms the value proposition for creators. Instead of enlisting a publisher, gallery, or record label to monetize creative works, artists can carve out a larger slice of the total pie. This paradigm shift also breaks down the traditional stratification between consumers and... See more

NFTs turn any digital media file (eg essays, songs, art, podcasts, etc.) into an economic asset that can be monetized directly. Instead of being limited to subscriptions or ad revenue, you can monetize each individual essay by minting it as an NFT and selling it to your superfans as a collectible. This enables digital media to be monetized without... See more