NFTs are new keys to internet: NFTs (non-fungible tokens) are a special kind of crypto asset where each token is unique. They authenticate ownership of any kind of digital asset. NFTs represent more than unique digital objects, they are objects described by code. As such they become programmable keys to media and gaming communities.

Ultimately, being able to interact with NFTs beyond trading and ownership opens up new data relationships, new monetization opportunities, new communities to dive into, and new narratives to discover. This data, the relationships, and the people behind them should not stay stuck inside walled gardens.

What NFTs enable for the first time is a decentralized, universal digital representation and ownership layer through which scarcity, uniqueness, and authenticity can be transparently managed

NFTs can make fractionalized ownership more accessible, so if there is a valuable item that otherwise wouldn’t have been accessible for someone to own, now they can own a piece of it. Custody of a physical item still requires a trustworthy custodian, but being able to issue, hold, and trade it as a cryptoasset unlocks more use cases. One can also... See more

Another benefit of NFTs is that they turn digital media into public goods with pseudonymous ownership. A digital media file that’s minted as an NFT can be read by everyone, but owned as a collectible by a single entity. This provides a new monetization channel for digital media without limiting growth by putting content behind a paywall.