Narrative Aircover & Compound Narrative

However in this world of permissionless identity we can (and must!) manufacture stability - especially as we move through transition times. This is especially important for freelancers, indie consultants and free agents who are completely untethered from the old world of gatekeepers and permission.

One way to create narrative stability is through cr... See more

For me strategy was about insatiable curiosity, falling down rabbit holes, connecting seemingly disparate dots, being that annoying kid in the backseat of the car on a long road trip who keeps asking ‘but, why?’, diving deep on subjects I’d never explored before, becoming a master of pointless trivia and therefore excellent in a pub quiz scenario.

B... See more

The biggest fear of independent consultants when specializing is not just that it will narrow your options - but that will take you down a path you already know.

In many societies, one’s professional fate is decided by the tribe, the family. However, one is increasingly thrown back into ‘How can I develop my own voice and niche from where I can operate’? Is there something like an individual signature? Perhaps not, but I do believe in skills, in small steps, working on various projects at the same time with... See more

The problem with niche strategy, in a nutshell, is that it's a reliable destroyer of the human spirit. It's built on the assumption that we can segment ourselves, and turn one static aspect of the self into an economic engine that makes the rest of our life feel how we wish it'd feel. It's a nice idea in theory, but after everything I've experience

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