MY PHONE IS FOR ME, BUT IT IS ALSO FOR YOU — USURPATOR

A thoughtful essay about how our online identities—even when our default mode is misdirection or obfuscation—are visible to the platforms we use, and by extension to capitalism and its prerogatives.

With Instagram there was the idea that my life is constantly available for perception and evaluation by other people. I had these thoughts: I’d upload a photo and then I’d view my Instagram story and try to pretend to be somebody else—a stranger—and imagine how they’d see me. I’d be trying to present myself to be legible in a certain way to complet... See more

- "the concrete practices of the tech industry now structure identity and individuality in ways that support its own hegemony. While it presents endless avenues for expression, it sees us as wholly reducible to market logic, where we are real to the degree that our consumption habits are rational. This vision of selfhood promotes uniformity and bou... See more

There are plenty of well-documented reasons to distrust Instagram — the platform where one is never not branding, never not making Facebook money, never not giving Facebook one’s data — but most unnerving are the ways in which it has led me to distrust myself. After countless adventures through the black hole, my propensity to share, perform, and e... See more

With so much of our socializing, organizing, and life administration routed through screens and networks, we face the contradictory risks of things disappearing or things staying findable forever. Nothing on our computers stays the same for very long. Software updates, websites disappear, and newspapers edit their copy and hope to get away with it.... See more

if I wanted to use the web in a personal way, it seemed better to do so through social media. But this felt like a job too! Everything in social media is explicitly quantified with likes and shares and retweets. All the platforms have a notification bar to show you which random utterance of yours was gaining in popularity, implying that you could r... See more

- "Even if we’re anonymous or confusing to other people, we remain pellucid and knowable to platforms, which establish a recognizable personal brand of sorts algorithmically. When we encounter ourselves in the guise of recommended content and customized ads, we are meeting our coherent public image, as the platforms have deduced it from an entire r... See more