The Minimum Viable Metaverse

In a way, UI/UX preference acts as a filtering function for admission to a world or universe, a badge of citizenship. For many millennials who grew into adulthood with Facebook, the feed and its extended family of apps now feel like a cluttered junkyard (so the FB ecosystem needs a refresh). The frenzied logic of Snapchat keeps Gen Z engaged and th... See more

This isn’t new to culture — this is culture. The difference is that software now mediates a significant share of our experience within and between worlds. And software that affords presence or spatial awareness — from a simple video chat app to a more immersive game-like product — can establish a type of proximity between individuals, or even betwe... See more