The other kind of model is an internal mediator of desire—one who mediates desire from inside the subject’s world. I like to call this world Freshmanistan for short.
There are two major types of models with whom we have different kinds of relationships. Mimetic desire works differently in each of the two situations. If the model stands at a great distance—not physically, but socially and existentially—then the model is an external mediator of desire. The model is external to the subject’s world. This means that... See more
The assumption that my desires are all my own—this story that I tell myself—is what the French social scientist René Girard calls “The Romantic Lie.” The Lie is that I want things independently, or that I choose all of the objects of my desire out of some secret desire chamber in my heart. I know a good thing when I see it; I know what’s desirable ... See more
Desire always needs something to latch onto; it can’t stay free-floating. In this sense, it operates like a bivalve that has to be attached to a substrate (a rock, or some other surface). As soon as it becomes detached from one thing, it immediately attaches itself to something else: another model.
The value of objects is not objective—it’s subjective. And that subjective value is determined mimetically, based on our relationships with others. We could say that value is intersubjective: we assign value to things (and therefore desire them) according to what other people want.
The value of objects is not objective—it’s subjective. And that subjective value is determined mimetically, based on our relationships with others. We could say that value is intersubjective: we assign value to things (and therefore desire them) according to what other people want.
It’s revealing to think of mimetic desire along a continuum. Certain people and organizational cultures are more prone to mimesis than others. And one thing is clear, on a societal level: any society in which people are no longer struggling with scarcity but coping with abundance will undergo an explosion of mimetic desire. In this universe of desi... See more