The Observer Effect – Mike Cannon-Brookes

I think if you're working on some form of consumer media product ask yourself what kind of storytelling or communication you are looking to unlock? Play with a variety of constraints and see what behaviors it unlocks or incentivizes. Add different source material components across the creation cycle to see how it changes things like propensity to c... See more

The more stories I hear about how companies succeed or stagnate, the more I realize that it’s extremely common for creative founders (also known as “idea people”) to have a persistent bias towards seeing everything as a strategy problem, even when it’s really an execution problem.