The ego is only interested in what it can get from them. In other words, the ego thrives on the way it can use people to strengthen its identity.

For instance, look at one of your major life goals. Is it a fear-based goal or a love-based goal? Are you trying to give and contribute to the world, or are you trying to take from it?

where they come from, what their role is,

condition your mind to create more positive ones

The ego tends to equate ‘having’ with ‘being,’ which is why the ego likes to identify with objects. The ego lives through comparison. Your ego likes to compare itself with other egos. The ego is never satisfied. Your ego always wants more. More fame, more stuff, more recognition, and so on. The ego’s sense of self-worth often depends on the worth

Let them go. When you experience negative emotions, you can consciously choose to release them rather than repressing them or clinging to them Allow them to be here. You can allow them by acknowledging their existence without clinging to them, or you can Welcome them. You can accept them and have a closer look at them to discover what the core of

truly magical.

Note that throughout this book, we’ll refer to the ego as your ‘story’ or your ‘identity’ using these words interchangeably.

Your thoughts define who you are and create your reality. That’s why you should channel your thoughts towards what you want, not what you don’t want. As the success expert Brian Tracy says, “The key to success is to focus our conscious mind on things we desire, not things we fear.”