Marketing Artificial Intelligence

Paul Roetzer amazon.com

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Becoming an AI-Savvy Marketer

ModernMind Publications • Generative AI for Beginners Made Easy: Master Artificial Intelligence and Machine Learning Fundamentals, Learn Creative AI, and Enhance Your Skills With Interactive Real-World Exercises

How AI Will Reinvent Marketing

Andrew Chen andrewchen.substack.com

The true power of AI in marketing lies in its ability to turn data into insights and insights into action. Tools like AdEspresso by Hootsuite offer a glimpse into this transformative potential, providing granular analytics on campaign performance that inform smarter, more effective strategies.

ModernMind Publications • Generative AI for Beginners Made Easy: Master Artificial Intelligence and Machine Learning Fundamentals, Learn Creative AI, and Enhance Your Skills With Interactive Real-World Exercises