secrets of new media (from internal deck) in particular, building channel bibles, inhouse world class creatives (hire well), then forward deploy into portcos https://t.co/FZrHgIgaE9

• Agenda: Overview of what to expect in the presentation.


• Research - Target Audience: Recap of the three chosen personas to understand who you’re delivering your message to.


• Research - Goals & Takeaways: Summary of the main research questions and goals to remind the audience of the journey.


• Brand Strategy - Purpose: Overview of the business goals

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