Mapping the Creator Economy

Creator Economy- anyone who is creating community around original content.

The creator economy is a shift of value that allows creators to capture more of the value of what they create.

" Everyone is realizing that the opportunity of the creator economy is much broader and deeper than originally anticipated. Creators aren't simply disrupting the media world, they're turning entire industries upside down. Because they are scalable friends, educators & retailers, they can take over the markets of loneliness, education & CPG.... See more

The creator economy is in the midst of a decisive shift—from a “bigger is better,” ad-driven revenue model to one of niche communities and direct user-to-creator payment.

Creator tools enable micro-economies. The shift from Web2 to Web3 create revenue streams which prioritize community ownership over individual ownership.