MANIFESTO

The beautiful thing about the internet is that it's still a wild frontier. The physical frontiers of our world are largely mapped and tamed. But the digital frontier is endless, and it's always open to settlers seeking better ways forward. We are all free to venture forth, follow our curiosity and aliveness, direct our attention in new ways, and fi... See more

Websites are the most expressive medium I know, but they’re used today in such a tiny narrow way.

The thing is, they could be like digital paper: back-of-napkin notes, moodboards, journaling, letters, toy apps, lists, sprawling canvases.

Principles

1. It's your space


2. It's so easy, anyone can create


3. Messy and experimental encouraged


4. Internet for humans doing human things


5. Organic movement & human curation


6. Enlivening & inhabited atmosphere

Above all — fun and exciting to explore

The web is what we make it