Most of this story wasn't news to me, but I want more on this: https://t.co/8j6l7qJzmP https://t.co/LyLwr2BEuO

All of these playbooks are at least partially written. You sometimes hear people say, “Nobody’s figured it out yet.” But this is all about execution. The two main sources of revenue are advertising and reader revenue — you may as well call it circulation. That was true a long time ago and it’s still true.