Live versus Dead Players

I have been enamored with Samo Burja’s notion of a live player for a while, which he contrasts to a dead player. From his Great Founder Theory:

A live player is a person or well-coordinated group of people that is able to do things they have not done before. A dead player is a person or group of people that is working off a script, incapable of doin... See more

This is what live players not only need to do, but this is what live players are called to do. Desire paths are needed today, on a collective scale, more than ever. The old paths, the ones the dead players are walking on, will not be the paths that will inspire a new world to emerge. The good news is that desire paths are the paths that make us com... See more

This is why successful companies still pursuing breakthroughs are always led by live players, often the founders.

Only Mark Zuckerberg could have changed Facebook's name and decided it was now a virtual reality hardware company.