LinkedIn’s Alternate Universe - Divinations

Reduced to its simplest form, LinkedIn is a digital resume. A profile consists of your past work experience, education, skills, and references. The posts, comments, and messages are like a cover letter. But we’ve long decided that there are better ways to showcase your ability than a list of the places you’ve worked, the school you went to, and a h... See more

The platform might be less alternate universe and more down to earth if the truth was acknowledged: performative professionalism, job hunting, and networking are extensions of work not play.

With revenue largely powered by recruiting solutions, paid job listings, and advertising, LinkedIn knows how to appeal to businesses at scale. LinkedIn doesn’t need you to like it.

Feature imitation isn’t a bad strategy. But LinkedIn Stories was dead on arrival. No one in the boardroom asked the critical question: Who cares?