
Letter #8: Bob Iger (2005)

The Ride of a Lifetime: Lessons in Creative Leadership from 15 Years as CEO of the Walt Disney Company
amazon.com
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- veryone sets out to do that, but they don’t create processes that result in that
- They rush things into the marketplace
- They don’t take the time
- They get impatient
- They don’t manage the creative community well
- No risk in new ideas that sound odd but could be great
- They don’t know how to process failure in creativity
- One of the things that Bob sees today
Bob Iger • Creators, Creativity, and Technology with Bob Iger
What is perhaps most debilitating for Iger, however, is the simple fact that the rules of the game have changed, and the ambitions have diminished. The glory days of growth and conquest that defined his first tenure have given way to a brutal battle for survival, one in which Iger may be forced to deconstruct the very empire he helped build,... See more