updated 10mo ago
Letter #100: Bernard Arnault (2016)
Matthew Giampetroni and added
The Perfect Paradox of Star Brands: An Interview with Bernard Arnault of LVMH
12 highlights
sari and added
- Each year, new products account for approximately 15 % of LVMH sales, and some of them enjoy operating margins of up to 47 % . (For a list of the company’s brands, see the exhibit “The House of Arnault.”) What makes these statistics all the more remarkable is that many of these products at first appear utterly outlandish—a kidney-shaped handbag cov... See more
from The Perfect Paradox of Star Brands: An Interview with Bernard Arnault of LVMH by Suzy Wetlaufer
Steve O'Farrell added