If Product Market Fit is about existing infrastructure ensuring blast off, Product Culture Fit signals that culture is ready for new meanings, symbols, and narratives. Does this idea align with social or individual values? Does this story make sense? Is this behavior socially acceptable?

Preferred Dining exploded... but to an extent . The pitch was... See more

Culture just bends toward whoever shows up. This should empower and motivate us as much as terrify us.

until the behavior became habit, the habit became the culture, and the culture became accepted