Journalism, Subscriptions, and Podcasting with Li Jin and Nathan Baschez

It’s difficult to create a subscription service to monetize a podcast because there are so many podcasts that deliver lots of great content for free

Why should writers use Substack if they take a percentage of their earnings? It saves writers the headache of building their own website and handling payments. Unless you’re one of the top writers who is earning millions of dollars a year, it’s probably not worth your time to create your own site

Many journalists will join the passion economy and work for themselves but you’ll also have journalist who prefer a steady income and working under an established organization

The first wave of media was fueled by cheap audience acquisition from social media companies like Facebook which created BuzzFeed and UpWorth. The second wave is the subscription wave. Consumers want curation, contextualization, and recommendations