fastcompany.com

That presents a paradox for business schools, which trade on their exclusivity. Some programs are trying to entice applicants by extending deadlines into the summer, removing barriers to entry like the GRE and the GMAT tests, and lowering application costs. In doing so, however, they risk eroding the prestige that makes their degrees so valuable. B... See more

It is, in other words, a credential that is particularly vulnerable to the coronavirus. During the last recession, millions of Americans decided to go back to college for an advanced degree. Business schools face a tougher test: How do you build a social network in the time of social distancing?

An open secret about business school, conceded by most graduates after a drink or two, is that you aren’t spending $200,000 for the education. Sure, a good program will teach students technical skills, like how to read a 10-K or employ the case method. But the real value of a top-tier MBA is more intangible. It’s the shared language and lifelong bo... See more

In the end, the free market will decide. Over the next year or two, as we wait to for a vaccine, business schools will be forced to prove their worth as more than just location-bound incubators for building social capital. Unlike the cautiously optimistic class of students ready to embark on their MBA journey, McDonald believes this could be the be... See more