If the goal of streamers once seemed to be prioritizing and supporting great series from a diverse group of interesting creators, that goal seems to have shifted from making better shows to just ... making more of them. As viewers, we’re being flattened by a fire hose of programming — and the experience of watching TV feels like a ritual of... See more

The significance of the shift from “generalized media” to “personalized media” cannot be overstated. Our digital worlds will soon be tailored to our interests in unfathomable ways. On the one hand, personalized experiences are likely to make marketing more effective. Brands have a precious opportunity to make us all feel “known” in our every... See more

Watching: “The Pitt” (Max)

This suggestion probably should come with a medical warning—because I worry you’ll inhale the 15 episodes of “The Pitt” at a pace fast enough to jeopardize your health. The series debuted to a somewhat muted response right after Christmas but has since steadily attracted more and more attention, hurtling toward its season... See more