Insight from Patrick O'Shaughnessy podcast episode with the Collison brothers: Software is this intersection between creative work and mechanical industrial work, which is why there's a lot of people who have tried to put $1 billion dollars into software but it hasn't resulted in high quality software. It's similar to Hollywood, where you can't just spend $500 million to make a good movie. The whole thing is pointless unless someone has a vision, taste, and judgment. And the hard thing is that it's hard to build robust processes on taste and judgment because there's something unquantifiable about those things.