Saved by Packy McCormick
Inside Anduril’s Comms Strategy: 10 Rules for Mission-Driven Founders
GO DIRECT: THE MANIFESTO
I. TRADITIONAL PR IS DEAD.
For too long, founders have yielded control over their narratives to media and middlemen.
Before the internet, it was by necessity. The way to reach large audiences was through the media, and the way to get... See more
Lulu Cheng Meserveytwitter.com
The best founders have figured out that owning their narrative gives them meaningful leverage. Founders and companies can increasingly communicate their narrative in a direct and compounding way to investors.