added by sari · updated 2y ago
Insanely Simple: The Obsession That Drives Apple's Success
- If you want to reap the benefits of Simplicity, think big—but don’t act that way. As Steve Jobs proved, one of the most effective ways to become a big business is to maintain the culture of a small business
from Insanely Simple: The Obsession That Drives Apple's Success by Ken Segall
sari added 2y ago
- Think Brutal.No need to be mean, just brutally honest—and avoid the partial truths while you’re at it. Ask those you interact with to do the same. People will be more focused, more positive, and more productive when they don’t have to guess what you’re thinking. Positive or negative, make honesty the basis of all interactions. You’ll avoid wasting ... See more
from Insanely Simple: The Obsession That Drives Apple's Success by Ken Segall
sari added 2y ago
- Think Small. Swear allegiance to the concept of small groups of smart people. Remember it well when new project groups are formed. This is a key component of Simplicity, and you must become its champion. Small groups of smart people deliver better results, higher efficiency, and improved morale.
from Insanely Simple: The Obsession That Drives Apple's Success by Ken Segall
sari added 2y ago
- If you work harder and look more closely, there's always something you can whittle away. It's when you get to the essence of your idea that you'll have something to be proud of.
from Insanely Simple: The Obsession That Drives Apple's Success by Ken Segall
sari added 2y ago
- Think Small. Swear allegiance to the concept of small groups of smart people. Remember it well when new project groups are formed. This is a key component of Simplicity, and you must become its champion. Small groups of smart people deliver better results, higher efficiency, and improved morale.
from Insanely Simple: The Obsession That Drives Apple's Success by Ken Segall
sari added 2y ago
- Steve didn’t like Complexity in his working relationships any more than he liked extra buttons on his iPod.
from Insanely Simple: The Obsession That Drives Apple's Success by Ken Segall
sari added 2y ago
- Apple encourages big thinking but small everything else.
from Insanely Simple: The Obsession That Drives Apple's Success by Ken Segall
sari added 2y ago
- Think Human. Unless you’re in the business of sterilizing things, business is no place to be sterile. Have the boldness to look beyond numbers and spreadsheets and allow your heart to have a say in the matter. Bear in mind that the intangibles are every bit as real as the metrics—oftentimes even more important. The simplest way—and most effective w... See more
from Insanely Simple: The Obsession That Drives Apple's Success by Ken Segall
sari added 2y ago