“The trick to having good ideas is not to sit around in glorious isolation and try to think big thoughts. The trick is to get more parts on the table.” Johnson says that a key way to get more parts on the table is to put yourself in networks of other creatives who are striving for the same thing. He continues, “What kind of environment creates good

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The stories our culture tells about creativity almost always concern individuals: think Steve Jobs, Albert Einstein, Kanye West. These stories are tempting because they are simple, because they appeal to our veneration for individualism, because we love our heroes. We have very few models for storytelling that concern small groups of people, or... See more