
In The Plex: How Google Thinks, Works, and Shapes Our Lives

Meanwhile, AltaVista analyzed what was on each individual page—using metrics like how many times each word appeared—to
Steven Levy • In The Plex: How Google Thinks, Works, and Shapes Our Lives
No one at the web search companies mentioned using links. The links were the reason that a research project running on a computer in a Stanford dorm room had become the top performer.
Steven Levy • In The Plex: How Google Thinks, Works, and Shapes Our Lives
virtually everyone in the United States and everywhere in the wired-up world knew Google.
Steven Levy • In The Plex: How Google Thinks, Works, and Shapes Our Lives
Its uncannily effective Internet search product had changed the way people accessed information, changed the way they thought about information.
Steven Levy • In The Plex: How Google Thinks, Works, and Shapes Our Lives
crunching the mathematics that would make sense of the mess of links
Steven Levy • In The Plex: How Google Thinks, Works, and Shapes Our Lives
His intelligence and imagination were clear. But when you got to know him, what stood out was his ambition.
Steven Levy • In The Plex: How Google Thinks, Works, and Shapes Our Lives
What I discovered was a company exulting in creative disorganization, even if the creativity was not always as substantial as hoped for.
Steven Levy • In The Plex: How Google Thinks, Works, and Shapes Our Lives
Important pages tended to link to important pages. We convert the entire web into a big equation with several hundred million variables, which are the Page Ranks of all the web pages, and billions of terms, which are all the links.”
Steven Levy • In The Plex: How Google Thinks, Works, and Shapes Our Lives
see if a page was a relevant match to a given keyword in a query.