added by sari ยท updated 2y ago
Improving Community Distribution
Revisiting Lifetime Value and Customer Acquisition
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Timour Kosters and added
- That said, the high frequency of airdrops has also created a culture in crypto where many prospective contributors join a community with the sole aim of maximizing their chances of getting airdropped tokens in the future โ regardless of how invested they are in the community as a whole, or how slim the chances of these airdrops happening actually a... See more
from Behind our first $STREAM airdrop by Cherie Hu
sari added
- So, it's developing that product maturity that then allows you to minimize your cost of customer acquisition and ultimately, if you're building great software, LTVs should be infinite. And so software businesses end up working really well when you build mature products that a customer is then continuing to renew and cost of customer acquisition or ... See more
from Go Slow to Go Fast: Software Building and Investing by Chetan Puttagunta
sari added