hypersub as the crypto substack

use the building blocks of web3 to help creatives directly see upside from the success of their work and have a more intimate relationship with their audience.

Substack has built a fantastic platform for independent writers to not only reach their audiences directly, but to support themselves financially while doing so without having to depend on increasingly stultifying media institutions.

Substack also seems to understand something that few other technology platforms have understood: that the atomic unit of media isn’t an article, nor a media brand, but instead is the creator themselves.

Substack sits on top of a trend that’s very dear to me: the democratization of monetized information. In simple terms, writers can earn money by sharing valuable information without the dependency on a publisher or newspaper. That’s not just better for creators but also for consumers because they can have a direct relationship with each other.

-Build, in partnership with writers, a discovery network that helps them cross-promote, collaborate, and connect with audiences independent of attention economy networks.