Every product team should have a list of principles that guide their decision making.
One of my favorite examples of this is from Instagram's founding team:
Every product team should have a list of principles that guide their decision making. One of my favorite examples of this is from Instagram's founding team:
if your company is not yet set up around dedicated product teams, this is probably the most important thing for you to fix. Everything else depends on this.
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
As Asana’s head of PM during this time I’m obviously biased, but I think the frame of product vs marketing is misleading. Asana had incredibly strong vision and strategy that was unified across product, marketing, sales, HR etc.
Jackie Bavarox.com