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“The main goal is to get them to adopt upcycled food ingredients into their food products, putting it all to use and making sure it goes to feed people,” Wyatt added. “We want upcycled to be a word with integrity in the food system.”

Food waste and loss cost the global economy more than $940 billion a year, according to a study by the United Nation’s Food and Agriculture Organization. Proponents of upcycling say the practice could help reduce the more than 70 billion tons of greenhouse gases generated by food loss and waste, while creating new jobs and innovative products.

"Upcycled foods use ingredients that otherwise would not have gone to human consumption, are procured and produced using verifiable supply chains, and have a positive impact on the environment."

Upcycling is clearly gaining momentum. In 2019, Future Market Insights estimated the upcycled food industry was worth more than $46 billion, with a predicted 5% compound annual growth rate. A study from the food product consultancy Mattson said that more than half of consumers want to buy more upcycled foods. And a 2017 study from Drexel University... See more