How Twitter Gamifies Communication
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How Twitter Gamifies Communication
Like Facebook, its more successful and more evil older brother, Twitter is built around dopamine loops. It encourages behaviors that are mostly mindless and driven by emotional triggers.
Om Malik • What Twitter Can Learn From Spotify
Points and gamification begin to remodel our experience, our behavior, and how we define success. “When you substantially change the goals of the activity, that changes the activity itself,” said Nguyen.
Michael Easter • Scarcity Brain
time they post something on a social media platform: Will you get likes (or hearts or retweets), or will it languish with no feedback?