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How to Succeed in Business by Bundling – And Unbundling
Bundling -> Unbundling -> Bundling
“Gentlemen, there’s only two ways I know of to make money: bundling and unbundling.” - Jim Barksdale
The Evolution of the Media Industry
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Ari Lewis 🚀x.comSecond, I’m reflecting on a point former Netscape CEO Jim Barksdale famously made in 1995: “There are only two ways to make money in business: bundling and unbundling.” I think we’re burnt out by the fragmentation that the D2C era brought to everything. After subscribing to tons of hyper-niche content over the years, the idea of a couple brands we ... See more