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How to Scale a Magical Experience: 4 Lessons from Airbnb’s Brian Chesky
So, the question that keeps me up at night is, what are us humans gonna do with all of our newfound time? Which brings me back to Japan, and this quaint Kyoto restaurant I found myself sitting in one evening. There were 10 seats, one chef/owner and one apprentice, and the most incredibly crafted experience. It wasn’t expensive, but everything was
... See moreScott Belsky • (100) The Personalization Wave, A Surge of Wildly Human-Intensive Non-Scalable Experiences, & Ideas Of The Month The Personalization Wave, A Surge of Wildly Human-Intensive Non-Scalable Experiences, & Ideas Of The Month
Taste is the bone-deep feeling that you’ve made something good. It is a sense, inexplicable and ephemeral. But it’s also a tangible skill that’s increasingly essential. Taste is how a business differentiates itself when attention is scarce and choice is abundant. Knowing what to make is just as important as the ability to make it.
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Evan Armstrong • The Art of Scaling Taste
“ Brian talks a lot about building ‘eleven star experiences.’ That really means challenging us to think about what the perfect experience would be, without being constrained by scale or other technical constraints. In our storyboards, we’re encouraged to figure out how to get a few users to really love the product, then we can figure out how to
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