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How to get press for your creative work
Promotional Principles for Creative People
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The “golden pitch,” as she describes it, consists of a basic formula: brief greeting, introduction, story idea description, proof of credibility, a brief explanation of why the story should be published now, and the “ask:” Are you interested in commissioning the story and when would you like me to file?
“A pitch must be timely, have a unique angle,... See more
“A pitch must be timely, have a unique angle,... See more
Sherry Ricchiardi • Pitching best practices for freelancers
“Just put stuff out there” is her motto. “By making and prototyping things, whether it is a blog or a physical event, you are going to get so much that would not otherwise come into your line of view. When people look at your stuff, they might see the application much further than you can, or they see a unique story that would resonate with others.
... See moreMarina Gorbis • The Nature of the Future

the best way to let others know about your work is to get rid of the word ‘promote’ altogether - it just isn’t a good fit for what creative people do. Instead, I like to tell people what my work is about, and let them make up their own minds.