How to Decrease the Odds That Your Startup Fails

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On the Road to Recap: | Above the Crowd

So many founders have a great idea but can’t figure out how to sell it. Second-time founders know that they shouldn’t even bother with an idea if it is not sell-able. Marketing risks force you to face the truth: Do you know enough about your market to know how to sell it and who will buy it?

review.firstround.com • The Minimum Viable Testing Process for Evaluating Startup Ideas

The only thing that matters

Marc Andreessen pmarchive.com