How tech lost Gen Z
Life Actually, a No Bullshit Study is the latest Gen Z research released by Day One agency and USC Center for Public Relations. From their survey of 1,022 18- to 25-year-olds, they discovered that most young people fell into three categories. Neo Traditionalists (29%) value homeownership, long-term relationships, full-time employment, and making... See more
Kirsten Green • The CQ | Why the Deepseek Chaos Spells Opportunity for Consumer AI
Surveys show that members of Gen Z are shyer and more risk averse than previous generations, too, and risk aversion may make them less ambitious.