[Guest post] How Substack Became Milquetoast

A succinct elevator pitch for your newsletter is much more marketable than being a whole person who communicates their ideas via blog. That said, some people, including me, market their blog as a publication dealing in existentialism and philosophy and the chronicles of life in the world today, which leaves room for your perspective to change as th... See more

One trouble with blogging is that people subscribe to the blog , rather than each post finding its own audience. This encourages lowest common denominator writing. In particular it creates a context in which depth is penalized