How Strategic Partnerships Are Solving Femtech's Growth Challenges
Cedars-Sinai partnered with femtech startup Tia to expand access to women's healthcare in Los Angeles, lending the prestigious health system's reputation to Tia's holistic care model. Then there's the Mount Sinai/Oula partnership mentioned at the start of this article, which established Oula's clinical credibility through measurable outcomes.
How Strategic Partnerships Are Solving Femtech's Growth Challenges
Really fucking interesting. Femtech embarking on strategic partnerships to expand reach, circumvent a shitty funding environemnt (4% of digital health investments to women’’s health), and unfriendly social media marketing norms hampering D2C marketing