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How Notion Grows
Early on, the way we approached our go-to-market was opposite of what most companies do, which is start with a super niche audience, find them, target them and expand to new markets
We started completely horizontal with a blank-slate product, and we got more and more narrow with our focus on landing customers over time. We started seeing organic ado
... See moreFirst Round Capital • Airtable's Path to Product-Market Fit
Templates for growth vs customer success
Notion has really excelled in their use of templates, and it’s clear that people are highly engaged with them. They've crafted an experience where users feel they are not just using Notion, but are also interacting with a beautifully designed solution that addresses a specific problem. This approach has prove
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Nikita Bier
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Building a Growth Framework Towards a $100 Million Product — Brian Balfour
Brian Balfourbrianbalfour.com
The Not So Cookie-Cutter Approach to Company Building — 8 Lessons from Zapier
review.firstround.com