Another big shift in the toy industry is the move to subscriptions. Lovevery offers educational toys for kids on a subscription model, with each toy designed for children of a specific age. Subscriptions are easy for consumable products and challenging for durables—to sell a toy subscription is to suggest that it’s a toy the child will get bored... See more

Finally, I asked Green what she thought of the world of NFTs. She said that her firm spent some time recently working on projects that they otherwise felt got neglected during their day-to-day work life. Green dedicated that time to digging into NFTs with her 11-year-old son. She bought a few. And she says Forerunner has made one or two unannounced... See more