Digital is fashion's post-pandemic future

Virtual Fashion refers to any type of fashion article (clothing, accessories, jewellery) that exists in the virtual realm. It spans the clothes that exist on avatars, the skins in gaming, and those digital-outfits which can be worn by humans.

An invigorating mass of small and independent brands, which aren’t constrained by public ownership, are rejecting corporate operations in favour of slower, localised, and intentional fashion production. They’re reconfiguring what is meant by the word “success” as they go. There’s so much creative potential when the pressure to exponentially expand ... See more